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Beauty Trends Driving New Product Development

From beauty formulas that boost mood to do-it-all products that save time, WGSN explains what's next.

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By: TOM BRANNA

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When it comes to fast-moving consumer product trends, everyone wants asks, “what's next?” WGSN, a global authority on consumer and design trends, helps brands develop the right products at the right time for tomorrow’s consumer. Here are a few trends from WGSN's forecast: Manual Beauty Tools: Salon closures and social distancing have led to a touch famine, inspiring consumers to engage with tools that replicate touch while delivering beauty benefits. There has also been ...

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